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the Apple is in crisis: Why 2017 is the year of destiny for the iPhone

Wednesday, 04.01.2017, 20:44 · von FOCUS-Online-editor Thomas Moßburger

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After years of almost unbridled success, Apple had to live in the year 2016 for the first time, with a decline in iPhone Numbers. For the birthday of the iPhone, Apple is, therefore, an important year. It is the number 10.

in 2016, was in the perception of the Western world a bit of a plague year. This is also true for the technology-giant Apple needs to do at this point, violence, populism and Terror with falling iPhone sales figures to compare.

Nevertheless, Apple is hoping, like so many, at the beginning of the new year on a better new year to 2017. In the case of Apple especially for the first time, falling sales resulted in the 2016 numbers in the iPhone, as well as pretty subdued reactions to the new flagship iPhone 7 for miss mood.

In the case of Apple it three times on the order of 10

At Apple, the 2017 is, therefore, fully in the character of the number 10. Because in a few days, the group celebrates the anniversary of his biggest idea. If it goes from there back to the top or further down?

At 9. January 2007, i.e. before 10 years, stand Apple Guru Steve Jobs on stage in San Francisco and held a small device up. The very first iPhone. It was a touch screen to operate and should bring the world of the Internet in the pockets of the people. The idea many had, but nobody had implemented satisfactorily. Until Apple came in.

Look in front of you on the table, or you grab your bag, perhaps you will read these lines as well. Ten years later, around 50 million Germans use a Smartphone, inform and entertain, buy, navigate, and communicate with one another. And all always and everywhere. A device replaces dozens, and expands its function.

Also negative consequences, such as constant accessibility and a certain degree of sensory overload. That Smartphones have changed our lives forever, is riding, therefore, hardly a best. The ten-year anniversary of the largest Apple-idea is the creators of the group.

production will continue to be throttled

Because even without the anniversary, it is with Apple, just thoughts and Concerns. To 10% the iPhone production will be scaled back in the first quarter of 2017, as the Japanese “Nikkei Times” reported.

last year, the technology had evaporated giant its production. If the calculations of the Japanese economy journalists are correct, it threatens for Apple to go even further downhill. Accordingly, the group had the iPhone 7 in front of it in lesser quantities to produce and the need to cut production now, anyway.

the enthusiasm for The iPhone 7, however, was the behavior in the presentation relatively. A comment from FOCUS Online-you can see in this Video:

in Short: The iPhone 7 is certainly a powerful Smartphone. A true Innovation, an exciting function, exciting Design missing. Something that could move from one to the switch from the iPhone 6 or 6S, there is not. And apparently, this also less Apple customers than before. Since the iPhone is still Apple’s product, point 1, can also help only a new record-breaking iPhone Apple out of the crisis.

And so is the 10 finally the most important number of the year for Apple. The new iPhone has to sit, it needs to convince, first of all it must impress the user once again. Best with something you know now that you need it. As 9. January 2007, no one knew that he would need a Smartphone before Steve Jobs entered the stage.

New iPhone must convince

according to rumors, Apple will introduce at its 2017er-iPhone-Version the 8 and the 9 skip and the anniversary directly in a iPhone 10. A bit like Microsoft with its last Windows-Version. Some observers believe that Apple is aware of the responsibility of the jubilee-conscious and time again, “out of skin”.

however, If the iPhone 10 be disappointed and Apple’s continues away from the technology phenomenon, for ordinary equipment manufacturers in 2017, for Apple could start with an anniversary celebration, but with quite a bit of occasion for jubilation.

Video: the new iPhone Will be red instead of innovative?

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