Thursday, July 31, 2014

Peruvian television production will be integrated into network … – Radio Intereconomía

Monica Martinez

Lima, July 31 -. Peruvian television producer Takaoka share their formats miniseries, novels and police with the Spanish international network sequoia launch later this year, ahead today Efe its founding members, Susana Bamonde and Margarita Morales-Macedo.

sequoia The broadcaster announced last week the acquisition of 51% of Takaoka as part of an international expansion plan that will take you to associate equally with producers of Chile, Colombia, Mexico and the United States.

“sequoia has a large library of formats, and the idea is that these formats can adapt to the whole network of companies within the group,” said Morales-Macedo, general producer of Takaoka.

“Suddenly, we Formats in Colombia we want, or want them in Spain, there is a whole network to be feeding back their own production” said.

Takaoka’s founders will have an experience of about 30 years in the production of television programs in Peru and in 2006 created the producer to provide audiovisual content channels like America in Peru Frequency, Media Network of Movistar, Telefe Argentina group of us TV Miami, among others.

Bamonde, Takaoka CEO, said at the end of the year sequoia have on your home network to Peru, Chile, Colombia, Mexico and the United States.

In 2004, these producers associated with Michelle Alexander then launched the miniseries based on success stories, like the life of folk singer Dina Páucar, which reached 50 rating points schedule dovetailing Peru.

From 2009, under the company Takaoka produced novels such as “Successful Gomez” and “Lola” with actors Gianella Neyra, Diego Bertie and Christian Rivero.

“We Media Network as co-productions with ‘Ramirez’, a police series, and ‘Family Law’ that was made for Channel 4 (America TV Peru)” Bamonde said.

“All are domestic products, with national artists that have been sold abroad through Frequency America, which is what is responsible for the distribution of products,” he added.

Unlike Spain, where the production of an episode of a television series can cost 300,000 euros ($ 402,000), the chapter occurred in Peru has an estimated cost of $ 25,000, half the investment in other Latin American country, detailed Bamonde.

However, the producer does not rule out future talent convene Sites Takaoka materials.

“We are now doing a ‘teaser’ (campaigns intrigue) of different projects, there are two short stories of no more than 80 chapters, a series of cases of lawyers and ‘reality’ Cuisine “announced Bamonde.

” Unfortunately, the Peruvian and Latin America has a taste for the daily chapter. You must tell your story and weekly time of 30, 40 or 60 chapters, have to have that versatility, “said Morales-Macedo on preferred by viewers in the region format. EFE


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