The leading music streaming application, Spotify, stepped beyond audio and music content only.
This application just added video channels, which are of television signals .
The content will initially be in the UK, USA, Germany and Sweden, his country of origin and for now only works on Android version, breaking a habit of industry that normally prevailed in the iPhone users.
This new approach to the mobile platform Google has changed the trend.
The application itself recognizes that this new method has arrived later than initially estimated.
“We have done very intensively testing. Not take much thought, but our goal was ambitious wanted to experiment and try, “said Shiva Rajaraman, vice president of product, in a statement.
The new content will offer suggestions depending on each user based on the music they listen.
The app has 75 million users, of which 20 million are paying subscribers. Has a rating of 8000 500 million dollars and the biggest challenge facing the video’s visual attention.
According to Daniel Ek, the CEO, she believes that the video will be an interesting source of income.
Enter the field to get the videos on giant YouTube terroirs either of the other two strong powers snapchat and Facebook.
With information from El País.
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