A new story for television in Mexico – Excelsior

By Juan Pablo Adame *

Imagine a family in 2016, the lady of the house arrives home after work and turn on the TV, your family does not have cable TV service or satellite, but that day he realizes that there are two new faces in channels with other programs and new content. Telecommunications Reform has reached its screen.

The two new television channels in Mexico, more than the end of a process, becomes the start of a new era in the history of the country because, Thanks in Telecom Reform takes a big step that will crystallize on changes that, in turn, will affect the economy, national development and, of course, in our democracy.

There are great expectations of what may happen in the following years to the creation of new content, new ideas, the renewal of a television that fits the times, the creation of content for new audiences and, above all, to meet a demand of a complex society in constant evolution.

I want to emphasize the significance of this fact that envisions the implementation, in the field of television, two large business groups, with the experience they have in the field of media, now venturing into a facet of this field. They come fully to television two characters as Olegario Vazquez Aldir and Francisco Aguirre, masters in economics, who now have the opportunity not only to attract major employers, but also open the media market and generate new products, promote competition and contribute to national development.

I believe that the time when the nature of television entertainment was just being left behind, to imagine that in a few years, we will have a smart TV, more culture, with new schemes of technological and business development; the offer that is generated from these concessions are, as said Olegario Vazquez Aldir -audaz own impresario, boosting I quote textually “innovative and daring content, with a disruptive television.”

This opens two options that can be a spearhead for modernization, for the plurality, to grow our society, to raise the quality of content we want. However, it is the conjunction of interests, ideas and proposals which end model the kind of television that society also demand that our country needs.

The market is 106 million Mexicans, As pointed out by both companies. In a first stage seeks to build a powerful presence that gradually, between eight and 10 percent each of the new television. In this diagnosis match the Federal Telecommunications Institute, which has said that might these companies in five years has reached that first goal to reach eight percent.

As I mentioned, in 2016 will begin the first transmissions and hope it is the turning point in a different and better television, but at the same time, causing competition, content improvement, openness and diversity in the very different market is Mexican society.

I am confident that this goal of development and growth allow millions of people to have a much wider choice according to your interests, such changes, not lived in the country for two decades, whether for social and economic advancement and diversity of opinions and attitudes have no place.

Congratulations on Mexico and its society, who have more choices television, and congratulations to those who now hold in your hands . the responsibility of building material offers media

* federal Deputy PAN