CBS aims a Christmas success with "I Love Lucy" - Brownsville Herald

LOS ANGELES – Nearly six decades after its premiere, the special “I Love Lucy” was the most watched program of Christmas last week

.To achieve brand

some tricks are required. The episode of the sitcom starring Lucille Ball and Desi Arnaz in the 1950s went through treatment and was first presented in color. It was transmitted along with another episode in which Lucy treads grapes to make wine in Italy, also colored.

special attracted 8.7 million viewers to CBS and was the most watched program on the night of December 20th and 16th week overall, according to figures released Tuesday by Nielsen. Second place went to “Charlie Brown Christmas”, much newer than Lucy to have been released in 1965, which totaled 6.4 million viewers on the night of December 19 on ABC.

NBC had very good results to be the most popular network among young adults, the most valuable to advertisers, thanks to the strength of the final season of “The Voice” and the NFL game between the Bears group and the Eagles in “Sunday Night Football”.

CBS was the chain with the highest total number of viewers thanks to its reliable drama series including “NCIS” and the spinoff of the series takes place in Los Angeles.

CBS averaged 8.8 in his prime time viewers, followed by NBC with 8.1 million. ABC totaled 5.1 million, Fox 3.4, 2.8 Univision, Telemundo and ION Television 1.3 1.4 million. CW had 980,000 viewers.

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