More public television and less institutional – El Colombiano

Telemedellín wants to become the tenth regional channel in the country with the idea of ​​strengthening its philosophy of public television and, incidentally, access to resources delivered to the Ministry of ICT and the National Television Authority (Antv)

.

the idea is to change the current structure of local channel nonprofit, explains the new Telemedellín manager Cristian Cartagena . “In infrastructure, coverage and programming are on par and often above other regional channels,” says Cartagena.

From this goal achieved, Telemedellín also be on the grid Directv, an old . longing for the past managers of the channel

This is just one of the objectives that the new administration that will bet squarely on the public television arises through two pillars: a culture of legality and civic culture.

in financial matters, does not drag deficit, moreover, it has resources (2,000 million pesos) remaining to finish the adjustments park channel Gabriel García Márquez in Colombia neighborhood.

the new manager wants to recover the freshness that characterized the canal, it has been lost in recent years, while going to bet that most of the programs are producing own-in channel today the figure is only 30% –

These are the main strategies raises the new manager for the channel.

“the new philosophy of the channel has to do with two of the slogan that has Telemedellín. Canal civic culture and here you see, they both combine

we want to make a public television institutional, with a horizontal communication in which the citizen is at the same level official

All the programs we’re doing will have two axes:.. culture of legality and civic culture “

the secretariats will not have own programs and came running, they will now work cluster, in which each firm brings to channel budget , which is responsible for the production of space.

it will be a very similar space to the campaign that Federico Gutiérrez forward to Mayor, much like “Medellin walk” listening to citizens, and then find solutions.

This Friday the new season premiere of All against the VJ, while Saturday will air love City. For next week it is scheduled to return on Viejoteca, to be broadcast from the new headquarters of Telemedellín.

The new-look news and restructuring out to air on Monday 29 February, with the direction of Eliana Usuga, coming from Teleantioquia News. “The news is the backbone of the channel and is in daily contact with people”.

“The channel connection to young audiences, runs a humor that I call very ‘Telemedellín’, we must be fresh, something that was missing, the channel was getting stiff. “

Although the decision would have been easier to kill Telemedellín Radio, Cristian Cartagena said the project will continue into the air, this time very hand of the academy – through universities and community radio stations

“We want to recover stripes and programs such as Speaker, palindrome, or sucking Cazapichurrias banks, which worked very well.

they are spaces that can be issued so entertaining messages civic culture and culture of legality. We have a style guide for all our programming to give more identity. “