Saturday, September 20, 2014

The importance of on American television to taste … – Cadena Ser

Fox held the American adaptation of “Los Serrano ‘. The strong commitment by a chain of the most successful television series Homeland and takes charge of this project Mike Scully and Julie (writer of ‘The Simpsons’), according to advance the Deadline portal. The adaptation process also will be supervised by Daniel Ecija and Laura Fernández Thick to (Globomedia, producer Series Motherboard) and Jaume Collet-Serra and Juan Sola through the production Ombra Films.

is another more and another. Another original idea rather Spanish that will slip in the American screens and another milestone in the Spanish television fiction.

The news comes to light just in the same week that two adaptations of Spanish trickled series in prime time two of America’s leading general channels. NBC premiered Wednesday ‘The Mysteries of Laura’ adaptation of ‘The Mysteries of Laura (La 1, produced by Boomerang TV) and that night Fox also launched the first episode of ‘ Network . Society Band ‘, adaptation of’ Red Bracelets’ (TV3, brainchild of Albert Espinosa)

The premiere of the first worked like a charm in terms of audience: 10,430 .000 viewers with 2.1% in demographic (viewers aged 18 to 49, ideal for advertisers segment groups) and 7% share being the leader of his band. The adaptation of The Mysteries of Laura has been the most watched premiere of the major American chains from March

Looser was the first chapter Fox ‘Red Band Society’, also released in prime time, but an hour before: 4,030,000 viewers with 1.3 demographically and 4% in share

however, that may sound bombastic audience numbers (especially in the case of the series of La 1), the real success was not in the numbers of share or spectators; but in reaching premiere , to have gotten executives and television producers world’s most powerful throw the Spanish audiovisual market view. The real success is that a person born in a Spanish producer thought materialized in the crib end of show business.

This is the real success is success because it opens doors and draw new paths for a Spanish television drama that begins to produce for Antena 3, Telecinco, La 1 … but glancing abroad.

Either through adaptations of the format (‘The Mysteries of Laura’ for example have been adapted in the United States, the Netherlands, Italy and Russia) or through the issuance of the original version of its chapters, the Spanish series are opening step in the international market totally dominated by American fiction.

‘Los Serrano’ have been sold or adapted in over 40 countries . ‘Red Eagle’, also produced by Globomedia issued until in Thailand. ‘Wonder Years’ is broadcast in the two hemispheres: from Finland to Argentina through USA or Belgium; being adapted format in Portugal and Italy.

Italy, by the way, live in love with the Spanish series . Italian spectators greeted with jubilation ‘The time between seams’ and, sweeping way, ‘The Secret of Old Bridge’ (both Boomerang TV) and it even has a magazine dedicated to this series. In the main channel of Italian public television, Rai, being broadcast bent of ‘Velvet’ , Bamboo series premiered in February at Antena 3 and two months later had already begun to be sold as version donuts. Another set of this production and this chain, ‘Grand Hotel’, closed in April the sale of allowances chains in Russia, China and Turkey. Fiction starring Amaia Salamanca and Yon González was sold to USA, UK, Canada, Germany, France, Italy, Lithuania, Iran, Greece, Finland and Bulgaria.

Another Star series this year, ‘Prince’ (Plano Plano, Telecinco) begins to appear on television in Latin America. Mediaset has also successfully sold this year in the Latin American market other fictions as ‘Stolen Children’ and the newly released ‘Brothers’.

The outward success reverses inside

This boom in sales of Spanish series abroad (in all its forms: canned, format, channels second row, prime time …) brightens the pride creators and producers and, in consequence More fundamentally, has a positive effect on domestic production that is being carried out and which is to come.

Over the course of this TV (which has just started and will run until June), in the fictions converge grill several seasons of chapters of 90 minutes, 60 minutes, even 50; 6-episode miniseries, series of success that end their story in a second double delivery, tv-movies, fictions embark on his sixteenth season … The variety has taken over the way they have stories in our series . The boom in international sales and progressive assessment is carried abroad the Spanish series have finally convince chains in prime time series can operate beyond these familiar products 80 minutes and only just canceling when the public has already turned his back.

The chains are putting the batteries before this effervescence of Spanish fiction. ‘Refugees’: the only way the move by Atresmedia to give the green light to such a pioneer in our television as uncertain as to welcome the general public project is explained. The first Spanish series born of a co-production with the BBC, which has overseen until minutest of details. ‘Refugees (‘ Refugees’, produced by Bamboo) is the real spearhead the creative and productive potential Spanish. Filmed in English, in Chapters 50 minutes deep into the genre of science fiction . Wonderful to be released in a few weeks in laSexta.

The genre of science fiction has also taken over another ambitious project Spanish La 1 released in February, ‘ministry time’ (created by Paul and Javier Olivares) and whose chapters shall not exceed 60 minutes.

What else can move in the Spanish television drama What can receive better news? Stop risking their creators and writers (who are owed more recognition), to stop work great principals that abound on television, that talent is prioritized in the actors over his fame and firmly believe on national television product.

Out and believe. Outside the Iberian ham and tasted our TV.

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