Tuesday, January 20, 2015

The television industry reaffirms its commitment to the “power of … – Yahoo Finance Spain

Miami (USA), Jan 20 (EFE) .- The Fair National Association of Television Program Executives US (NATPE) in Miami today reaffirmed its commitment to the “power of content” and the ability of increasing decision viewers.

With the presence of more than 3,000 executives from television networks worldwide and over 300 exhibiting companies, NATPE opened its 51st edition with a strong message of confidence in the progress of the audiovisual sector, and the incorporation of new technologies for consumption “streaming” through tablets and smartphones.

“For the first time in the history of this industry audience is in control” of content and media, highlighted the director NATPE, Rod Perth, at the inaugural conference of the fair, ending on Thursday at the Fontainebleau hotel in Miami Beach.

In a relaxed and lively atmosphere, numerous audiovisual professionals attending, between buyers and sellers, distributors and producers, examining their guides to orient among the more than fifty conferences to be held at the fair in three days.

Perth was happy that NATPE is back for another year in Miami, a show that said, “grows unstoppable “with the assistance of exhibiting companies from around the world, while put in value the” incredible changes “that are experiencing this industry, forcing positively to” recalibrate all models “.

NATPE president, Jordan Levin, also wanted to highlight the “power of content” of products aimed at consumers in any audiovisual genres that generates millions of dollars in sales.

We speak of a “complex, with a very dynamic ecosystem and continues processing” industry, which is in NATPE an “astonishing” platform “to connect ideas,” Levin said.

An annual meeting of the audiovisual sector to which concur buyers from more than 40 countries and includes meetings with popular personalities like Jay Leno, who in 2014 put an end to his career of 22 years on American television; or director Morgan Spurlock, known as “Super Size Me” (2004), a food experiment McDonalds.

Other celebrities who will chat with the public are Dan Harmon, creator of the cult comedy ” Community “, or the creator of the series” Breaking Bad “, Vince Gilligan.

The evolution of NATPE, considered the biggest annual event on television content, to a more international market has permeated the chains, channels and producers in the sector who attend the event for funds, co-producers and buyers fiction series or new formats.

notes, for example, the company Road’s End Films, Oregon ( USA), who came first to NATPE a fictional product very carefully, “Runestone” a series of adventures of a Viking family with the historical background of the ninth century.

“We projects and seek co-production of television to showcase our series in development, “he told Efe Carey Filk, vice president of that US company.

Our flagship product, he said, is” Runestone “, a historical drama fiction in which a man undertakes a journey that will face numerous challenges to reunite his family.

The company has already recorded the pilot, but lack the development of the series, whose screenplay and it is written, he said.

In a similar situation the South African company Dynamotion, also attending for the first time NATPE with the hope of finding “funds to develop content and co-production concepts for television” is.

“We are learning,” he told Efe with good humor Harriet Meier, who has in his post comedies, documentaries, historical dramas display.

In the NATPE’s presence ensures a number of international companies, some small but eager to acquire and sell quality products, while products in Spanish find great sales potential.

From Asian companies from Taiwan, China and Korea to European and American, NATPE meets this quote prominent chains such as NBC Universal International Television, CBS Studios, Warner Bros and Sony Picture Television, or Telemundo International Latin American, Venevision International and Azteca.

Spain It is also present in NATPE with producing public channel TVE, private operators Atresmedia and Mediaset, and as sequoia or Globomedia.

Coinciding with the start of NATPE, the EFE Agency and the US company NatCom today announced a strategic alliance for the production of audiovisual content and distribution on all platforms.

Efe and NatCom, specializing in audiovisual production, distributed content related to new technologies, health, personal finance, travel and environment as well as special content on the occasion of the presidential elections in the US in November 2016

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