Contrary to the version that inflation has been controlled in the basket and many necessities, tv for adverse effects could also included as necessary article has been elevated costs from different forms of measurement.
“entertainment” provided by open television audiences of modest and middle incomes, increases have occurred in the payment of content that in many cases are contracted by package and hence the increase has not been high. It ranges from 3.0 to 7.0 percent.
As for what the pay television , the dollar’s rise on the weight has gone up content, mostly imported , up to 28 percent.
Companies like Cablevision and Axtel have moved the cost to subscribers without explanation as only say that “someone has to pay the dispute between two coins; it is not our fault. ” This was noted in the Independent Telecommunications Association of Mexico.
To this we must add the sale of packages, from classic with fewer channels regarding the so-called Premium where include forced channels that they are not always pleasing to the contractor. These new channels so embedded are at the greatest cost in hiring and that already paid by subscribers who often feel cheated as shown by their phone calls and messages on social networks.
these forms must be added a determining factor, international content, where cycles are supplied film, documentaries, series and unit emissions, distributed companies and programmers usually located in the US or in European countries including stand out Germany , France, England, Spain and Italy. All these products are bought and sold in dollars and sometimes euros that have priced their convergence in the greenback.
As a result, the business either broadcast television or pay They have started to increase their advertising rates and sponsorships. Indeed, such procedures are contrary to the desired creation of the Federal Institute of Telecommunications that was intended, among other things, creating competition, increase quality and reduce emissions rates of pay television.
The licensees are doing the opposite: does the new television network has proposed a program schedule high quality ? We know that the business is how to dress battery ads to programs that can be regardless of the content.
In addition to the above, it will be ignoring one of the torales objectives, ie, called must offer and must carry, which I am that the pay-TV companies were forced to transmit their programming signals open, reciprocal and broadcast television companies cede programs to be watched on the television networks. With the rising prices , this will be much more difficult to meet. This will affect not want or to public television stations that will be deprived of increase and to eventually improve the quality of their emissions. For its part, the public television pays remain oblivious to the quality content produced by the public broadcasters.
This is a social cost that nobody foresaw the big rally that had the convertibility of the peso against the dollar . The issue is not minor if we consider the data provided by Lamac and reproduced by Universal : Mexican families have television sets share has increased dramatically. In 2010 there was a 32.19 per cent of households with the service; in 2012 rose to 40.49 percent and now this year the percentage is 48.28.
As you see, either open or pay TV, with the aim of improving the quality of the contents or search the exchange of best emissions between the two systems, the mismatch in the exchange rate between the peso and the dollar is causing adverse circumstances could hardly foresee. However, a rapprochement between the public and the concession can result in new and different opportunities but we close the clamp
Twitter. RaulCremoux
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