Saturday, November 22, 2014 – 15.01 h
TecnoCampus Mataró became Friday in the large space of thinking on the future TV Catalunya and the rest of been through a day of discussion with the participation of managers of media, television critics and industry professionals to mark the World Television Day .
The event, organized by TecnoCampus itself and the Consell de l’Audiovisual de Catalunya (CAC), intended to reflect on the future of television and new television consumption and served to confirm the great transformation experienced by the audiovisual world.
So The rise of direct, interactivity, the emergence of new operators offering content via the Internet and the difficulty of converting into business new forms of consumption and challenges of the present and the future of television were some aspects that commented Xavier Fisa (Lavinia Interactive), Ferran Clavell (Corporació Catalan Audiovisual Media), Xavier Redon (Abertis Telecom), Jaume Ripoll (Filmin) and Alex del Olmo (Tecnocampus) in the third and final table of the day.
Similarly, at the beginning of act Loppacher Roger, president of ACC, said the changes taking place in the television consumption thanks to mobile devices, but has indicated that consumer -250 minutes to person and day of mediation takes place in front of traditional screen.
In the first round table dedicated to the critique of television, television critic participated NEWSPAPER Manuel De Luna, who said that currently “there is a television very good in terms of variety and quality, but also very chaotic “. Both De Luna as the other reviewers present Fernando de Felipe, of ‘La Vanguardia’ and Paula Hernandez, Vertele.com agreed on what should have greater innovation, especially in the public media, to attract new audiences, especially among young people.
In the second table, Antoni Peman (Corporació Catalan Audiovisual Media), Angel Casas (Barcelona Television), Joan Foguet (The Network of Local Communication) and Oscar Nogueira (8tv) warned of duopoly in the advertising market since
two groups account for 90% of advertising which, added to public cuts, are drastically reducing the Catalan audiovisual production. The director general of TecnoCampus, Jaume Teodoro, thanked sector participation to celebrate this day of debate, which wants repeated face next year.
More news Mataró in the local edition of El Periodico de Catalunya
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