Thursday, February 13, 2014

From television to the radio presenters find refuge ... - ElEconomista.es

radio and television, in another time, two more different worlds are more mixed time hunting and many faces-and voices-that flood the television airwaves. On World Radio Day, celebrated today, Thursday, we review some of the cases of presenters who jumped to the microphones after becoming popular on television.

The most recent cases are Nuria Roca and Jaime Cantizano . The first just to get in front of morning show Melody FM, while the second did the same in September in Dial String. Cantizano , yes, just returned to television with Come Dancing TVE .

The road separating the television studios of radio studios have also made other popular faces in the audience for some time. Ramón García for many years TVE iconic face , leads Evening of Cope. The Basque Racing Julia Otero (Onda Cero), which was installed on the radio for years after becoming popular on television in the late eighties.

Isabel Gemio , meanwhile, got its greatest popularity ratings on television, but for several seasons is leading the morning show on Onda Cero.

There are more cases. Pepa Bueno , introducing People , Breakfasts and newscast in TVE, has two years leading Today Being in the same station chain participates in Angels Barceló, conductive Hour 25, after passing through Telecinco.

Óscar Martínez (Cadena 100), Javier Cárcenas and Josep Lobató (Europa FM) are other voices on the radio before television became popular .

Spaniards in 2013 consumed a daily average of 110.9 minutes radio, means that this Thursday celebrates World Day, organized by the United Nations. As reflected Framework for Media in Spain 2014 , AIMC (Association for Media Research), the nearly two hours of radio listening account for about half of the time spent in this country to watch TV, which exceeded four hours last year: 243.1 minutes

.

radio consumption in Spain has remained, with minor variations, virtually unchanged in the last fifteen years: 100.2 minutes per day in 1997, 102.9 in 2002 and 114 minutes in 2012. The profile of the radio listener is configured with a mean age of 44.3 years, mostly middle class and an almost equal between men (52.4%) and women (47.6%) consumption. The regions where there is more interest in Castilla y León waves are (127 minutes per day on average), Cantabria (126), Canary Islands (116) and Asturias (116). The least the radio is tuned in Andalucia (103 minutes) and Navarra (105).

The house is preferred to hear the radio, followed by work and the car place. For slots, the stretch of six o’clock at noon is the fastest track, followed by the night (20.00 to six o’clock). Of the 111 minutes a day engaged in this medium, the theme is carried within the general 58 and 49 minutes. In general, the Cadena Ser is leading with 35.5% share , followed by Onda Cero (19.5%), Cope (13.1%) and RNE (8.5 %). The podium in the subject is within range for 40 (18.8%), ahead of Cadena Dial (12.7%), Europe FM (10.1%) and Cadena 100 (9.9%).

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