If the broadcast television companies do not pay television companies are dead? If it were the case, then for a country with so many social needs would have to invest in the digitization of broadcast television?
In Mexico, the dynamics of television networks, and worldwide, and soon enough more than 10.8 million households connected to the Internet, only a third of the population and a majority of these homes have double or triple footprint television networks. Satellite TV, cable and telephone Internet
sees it as a percentage, even if the television networks is growing by 12 percent annually, broadcast television remains the primary means to mass audiences and covers 96 percent of households in the country, not the third.
What happens is that when there is dominance of networks, in some populations tempted to lower the signal strength becomes practical to induce the sale of pay television or restricted. Regulators know that for some time, but have no ability or willingness to sanction.
In fact, the successful tender of one of the two open TV networks in Mexico shows that there is an attractive market for the private investment, and within the Federal Telecommunications Institute (IFT), chaired Gabriel Contreras , are already working to tender the fourth string.
The decision seems inclined to meet demand regional television coverage of an interesting competition to a market that “is” everything is restricted television.
Although there is no strict deadline for the tender relaunch of the “fourth” chain, because there is no specific legal mandate, the intention is to match relaunch closing the digital transition, which if accounts do not fail, the outage should be in December.
Now there are those who say that the market is small, but between development and distribution of content and advertising sales, business is round to attract regional investors, as well as open television, the large audience, is that captures today’s income.
The gap with television networks is still wide, since only considering the advertising revenue Televisa reported to March 2015, despite growing at over ten percent annual inter-quarter rate, limited TV advertising represented 6.3 percent of its revenue from the concept.
FUND-RAISING
The acquisition of the business of electronic purses Yes Okay, who runs Jose Antonio Garcia , he has been so productive the French Group Up, commanded by Catherine Coupet , just made another similar company in the Americas. The Planvale Brazilian
This carioca valera has a turnover exceeding EUR 490 million business; projected to grow 25 percent this year and perform 25 million transactions annually for over 250 thousand users in a network of 60 000 affiliated stores and 700 thousand cards in circulation.
So, it is Sao Paulo-based blunderbuss, will team up with his now Mexican sister, who leads the market with 36 percent share, and I can assure you that go more in Latin America.
The International Association Air Transport (IATA), which has Tony Tyler , and now presides Andres Conesa , CEO of Aeromexico, revised upwards its outlook for global profits this year.
the percentage of net profits to be made by each passenger, the United States ranks first with 7.5 percent; followed by the Middle East with 3.1 percent; after Europe, with 2.8 percent, and the Asia Pacific region, with 2.5 percent. However, Latin America has not fundamentally improved the economic situation of high demand markets like Brazil and Argentina.
On this board, Mexico will play in the short term an important role to detonate more connectivity and pressure on their competitors, both domestically and internationally. Furthermore, if the amendment of the bilateral agreement between Mexico and the United States goes ahead, it will eliminate the current restriction on the number of airlines serving city pairs.
The possibility exists and is just around the corner, as all national airlines -Aeromexico, Interjet, Volaris and VivaAerobus- benefit from the measure and start using the new Boeing, Airbus and Sukhoi fleet have already begun to receive this year.
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