After 20 years of the open television to be governed -in their majority – by Televisa and TV Azteca, has come a “chain free” to Mexico, called Image Tv, belonging to Group Image.
In the commercial, this issue offers for the first few days of existence a schedule quite similar to the competition, with the goal that the viewers trust that the change is to be found in the original treatment and novel despite having similar content.
Until now, the two main tv networks, Televisa and TV Azteca, controlled the programming with soap operas and programs of the heart, in addition to informative. However all that will change starting on October 17.
To steal part of the public, Image Television -also called Third String- had elected Francisco Zea, Yuriria Sierra and Ciro Gómez Leyva as the charge of running the informatiovs of the new channel. Zea presented the morning to six in the morning. Saw the two in the afternoon, and Leyva the night, at 10 in the night.
On the part of the entertainment, the new chain will offer a program called the Sun, which is the same style of morning shows of the competition Today and Comes the Joy-. However, Image Television said that “it will be a program inclusive”. The afternoon will premiere Changeme, a reality show, the american style consisting of modifying the image and style of some participants.
Return Early is the new series star of the channel, which will air Monday to Friday at eight in the evening. With a format similar to the format of the soap opera classic, but with a plot police, the killing of the son of a journalist. The new string will also be submitted to other successful series in Colombia and Brazil, as Lady, la Vendedora de Rosas and Joseph of Egypt.
“We are free to see reality with other eyes, to show ourselves as we are, to believe in the changes“, these are some of the phrases of the campaign launch that it is only a few days out officially through the channel 3.
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