Interview with Raidel Santana, coordinator of space ComunicarTv, which promotes debate between public and program makers
When asked Santana Delgado on the foundational idea of space, it notes that from the need for the TVC to improve its programs and increase the viewership of those presentations with a low level of acceptance, emerged this space where public, both internal and external, have the opportunity to participate with their views on television deals, in order to improve as much as possible and provide a product that meets the tastes of most viewers.
According to the young actor, it is “a weekly meeting with stakeholders in influencing or know the intimacies of TVC, whether specialists or not. At first, people make judgments about the successes or failures of the program in question, to then exchange with team members embodiment, tell yourself actors, directors, consultants, writers, technicians or producers “.
About the call for participants and selection of topics, the theater director also ensures that a process is still open invitation to attract stakeholders, internal audiences receive loose as an invitation. Spontaneously, all participants have the opportunity to address the positive or negative aspects of programming, so that the signs are focused on improving the quality of programs, so that is achieved, as has happened in the five games ComunicarTV, an atmosphere of constructive criticism.
with the ideas, suggestions and contributions to the public a rapporteur is made, even with images that socializes between managers and creative analysis and relevant decision making, requires the respondent.
ComunicarTV meets every Tuesday at 4:30 pm, in the Hall Pavilion May Cuba, on loan courtesy of the Hermanos Saiz Association space. The first meeting took place on July 19 and was dedicated to comedy show Living Story , followed: Afternoon at Home, Passage to the Unknown, The restive Neuron and, recently, 23 and M .
“is scheduled for the next meetings continue with When a woman , and pay tribute to the anniversary 56 of the foundation the Federation of Cuban Women, and the August 30 deal with the topic soap operas in general. Here launch questions like: What about soap operas ?, what is lacking in space ?, how to improve their quality ?, Finally, how you want the viewer to function Cuban novels on the small screen, announces Santana
“the experience we have from the presented programs tells us that the idea is positive. Attendance has been good; interventions, successful and above all respectful. I always tell the internal public space is not of the Communications, or Nelia Casado, the conductor, or Magda Gonzalez, the other driver, nor mine, but space is all of the technical, specialists, directors, cameramen, of those working in the Cuban Institute of Radio and Television (ICRT), and external public, so everyone has the right to express opinions, provide ideas and learn more about the TV. “
Regarding the usefulness of the information gathered in meetings, Santana explains,” with such messages public are creating a bank of criteria for the work of the groups, but we must remember that ideas and suggestions material problems, one of the issues facing not only the ICRT, but the country is not resolved.
on the other hand, insists on highlighting that for reasons of illness Nelia Married specialist advisor to the TVC for over 27 years has not been able to drive the last spaces. “Instead, we have another valuable specialist, Magda Gonzalez, program director who has extensive experience in the middle”.
Regarding the professionalism of the production team and driving, the young man stands behind this project there are three “big women” as Caridad Rojas, head of the Directorate of Communication of the TVC, creator of space, and the aforementioned conductive. They deserve emphasizes, that they provide the broadest possible support and fair recognition of their dedication to that continue to meet the objectives.
“ComunicarTV is not a space created for the summer, we want to be usually present and always will be that viewers not only enjoy it, but make it their own. Our ambition is not only touching aspects of programming, but go further and address issues of various profiles, such as propaganda and advertising in the ICRT, journalism on TV, the cost of programs, the use of science and technical, finally, we will address varied interests and even retake the programs that were already presented to check its evolution after the first contact with viewers. “
from his impressions of the meetings held so far Raidel he says: “it is amazing that very young viewers, even teenagers, have made deep analysis. The space is enriching, entertaining and highly communicative, for both the public and the actors and directors of programs. The ComunicarTV space is becoming a fortress of the TVC “.
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