‘Television enjoys perfect health’: Nicolas Alvarado – Digital Lopez Doriga

A few days ago, TV UNAM, the television station of the National Autonomous University of Mexico, began a new era where it went from being a producer or a mere television channel to become a generator multiplatform content.

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The journalist, producer , communicator and writer Nicholas Alvarado, assumed leadership of TV UNAM in early 2016 amid mixed reviews, especially because in recent years he worked in spaces Televisa, but the truth is that it has a long experience in public television, in places like Canal 22.

Alvarado spoke with Lopez-Doriga Digital to explain the project being undertaken in this important area of ​​the UNAM.

television and TV
the main proposal of Nicholas Alvarado TV UNAM is to create content for different platforms and aimed at a younger audience, taking advantage of the current features of television.

“television has perfect health, but not so much TV, “he says. “We are increasingly consuming less television via the TV, which increasingly becomes a bit extravagant furniture”.

For young
notes that the University had to communicate with the university in a new way because in their community focuses to a significant youth population.

“If we see the younger generation, increasingly consuming more video content on their tablets, their cell phones and computers, “he says the director of this television station is now touted the slogan” Look. Open Your Eyes “.

All own production of TV UNAM will be available so on demand on your website, explains Alvarado, in addition to written content will be created in video with computer graphics and exclusive audio mobile platforms or social networks.

See the world through the UNAM
Alvarado says UNAM TV is a television station that should be at the forefront because it belongs the largest university in Spanish speaking.

“we are doing (on TV UNAM) that the university is a point of looking to see the city, the country and the world, in addition to observing the past, the present and the future, “he says. “Definitely, the UNAM should be the lens through which to look at the world”.

The exconductor Forum TV says he is satisfied with the first results in visits to the site TV UNAM and the comments that have received on social networks.

TV programming UNAM can be seen through the open television channel 30.2, the IZZI 411, 255 of Sky, Totalplay 389, 120 and 132 Dish Axtel. Also, online content can be found on its website: tv.unam.mx

With information from Carlos Tomasini

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