Barcelona, ??June 18 (EFE). – 20% of televisions sold in Spain, Poland, France, Germany, the UK and the U.S. are SMART TV , but only 8 % are connected to the Internet, as explained today the CEO of Abertis Telecom , Tobias Martinez, who took part today in Barcelona at a conference on the new audiovisual systems
Martinez has recommended
bet on hybrid TV, “which is more complete.” The television also known as “red button” allows access to Internet content coming from additional simultaneously and when watching a channel by pressing a button, as explained Martinez. Thus, according to the CEO of Abertis Telecom, the television experience “is enhanced, and thereby generate new television formats that make use of that functionality.”
has recommended to the television networks that promote the service “red button” with which, besides offering a SMART TV or connected TV, joins functionality HbbTV (Hybrid Broadcast Broadband TV) is a television and hybrid which incorporates the functionality of the European standard. In his opinion, “is the easiest way to access the additional services that can offer a TV connected through hybrid DTT assimilated to the red button, which allows access to additional content coming from the Internet world.”
Martinez explained that these televisions sold today “but almost no one knows, neither the seller, because the manufacturer wants to sell SMART TV, a system that provides the content aggregator function”. The manager has also released a series of data, which show that in 2016, the penetration of households with televisions connected by some type of device, Blue Ray or other console, will reach 550 million worldwide, of which 244 will be SMART TV.
The conference is part of the Catalan Communication Forum, lecture series promoted by the Consell de l’Audiovisual de Catalunya (CAC). Roger Loppacher, CAC president, explained that the European Commission has opened a consultation period until the end of August, open to the public and on the Internet, on a green paper document or regulation around the European rules have that govern the convergence of Internet, broadcasting and television.
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